Maria Flora Upholstery Fabrics : Italian luxury for your interior decor

Founded in Italy, Maria Flora has built a strong reputation for crafting luxurious and high-quality upholstery fabrics. The brand draws inspiration from Italy’s rich textile heritage, blending centuries-old techniques with modern innovation. Known for its sophisticated designs and exceptional quality, Maria Flora has become a go-to brand for discerning designers and decorators around the world.

Origin and History of Maria Flora

The Birth of a Family Tradition

The history of Maria Flora dates back four generations in the Italian Alps. Located in the picturesque town of Biella, the company takes advantage of the region’s low-mineralized waters to produce exceptionally soft textiles. The ancestors of the Uecher family laid the foundations of this tradition with passion and dedication, giving rise to a lineage of expert weavers.

A Legacy Continued

The secrets of traditional weaving have been passed down from generation to generation. Filippo Uecher, the current creative director of Maria Flora, embodies this family heritage by leading a team of passionate artisans at their mill in Biella. Every process, from spinning to dyeing, is carried out with care and precision to ensure the highest possible quality.

Technology and Innovation

Patented Acrylic Yarns

A unique feature of Maria Flora is its use of dyed acrylic yarns, specifically designed to mimic the natural appearance and feel of linen. This patented yarn not only provides a refined aesthetic but also exceptional resilience. Carefully conceived and developed in-house, these yarns enable the creation of fabrics that are resistant to stains, weather conditions, and fading.

Design and Performance

Maria Flora combines its rich tradition with cutting-edge technology to create textiles that meet the highest standards of quality and performance. The company continually invests in innovative weaving techniques and modern machinery, allowing it to push the boundaries of design while maintaining its commitment to craftsmanship. This harmonious blend of tradition and innovation results in fabrics that are both timeless and forward-thinking.

Advantages of Maria Flora Fabrics

Natural Sophistication

The main advantage of Maria Flora fabrics is their ability to offer a natural and elegant appearance. Inspired by linen fibers, these fabrics provide unmatched softness while maintaining exceptional resistance to various outdoor elements.

Weather-resistant fabrics

These fabrics are designed to perform both indoors and outdoors. Their composition provides effective protection against stains, splashes, harsh weather conditions, and UV-induced fading.